Showing posts with label Monetization. Show all posts
Showing posts with label Monetization. Show all posts

Sunday, February 09, 2020

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YouTube Monetization Strategies

Current YouTube Monetization Strategies

Several years ago, music artists were the main individuals benefiting from YouTube’s platform. Various musicians went from rags to riches overnight because they were able to reach millions on the social video platform.

However, the platform expanded now content creators, advertisers, viewers, marketers and businesses can benefit from the largest social video platform in the world.

Many monetizing strategies of have been implemented for content creators to benefit from over the past years. YouTube has made several efforts to provide publishers with more opportunities to make money. This has led to publishers generating more revenue. In fact, many publishers have increased their income from the latest YouTube monetization efforts.

There are mainly 8 strategies content creators exploit to get paid:
  1. A paid sponsorship.
  2. YouTube’s Partner Program.
  3. Selling merchandise.
  4. Promoting affiliate products.
  5. Promoting personal products.
  6. Advertising websites or blogs.
  7. YouTube premium.
  8. Super stickers and super chat.
  9. Monetizing ads on platforms.
YouTube's platform is the most dominant social video sharing site in the world. Most people around the world use the platform to view video content.

Given these points, most businesses use YT to promote their products and brands because most of their customers are on the site watching videos. As a result, a window of opportunity is open for content creators to earn generously.

YouTube's Statistics
  • People watch over a billion hours of video content on YouTube's platform.
  • Almost a third of the people who use the internet are YouTube users.
  • An average user visits the platform 14 times a month. Actively remaining on the platform about 25 minutes per visit.
  • On an average month almost 2 billion active users' login.
  • Over 400 hours of content is uploaded on the network every minute.
  • Has a global reach of 91 countries.
  • Translates content in 80 different languages.
  • Around 70% of the traffic comes from a mobile device.
  • Globally ranks as the 2nd largest search engine on the internet.

How Does a YouTuber Get Paid

Monetizing ads is the main way publishers make money. Currently a publisher must have 1000 subscribers to become eligible to monetize ads. However, over the last year several publishers are relying on alternative strategies to make money due to overcrowding. Once people started to realize that they can start generate a paycheck on YT, thousands on people became influencers.

Earning from a paid sponsorship is the second major way a YouTuber can get paid. Many content creators are beginning to implement this strategy to increase revenue.

Content creators used to generate generous sums of revenue, making money from ads years ago. Nonetheless, ad revenue have decreased over time. Consequently, daily more content creators are trying to find additional opportunities to get paid.

Monetizing Ads

Let's start at the beginning to see where the money comes and where the money goes. So we can discover How Does a YouTuber Get Paid. For instance, say you're a business owner selling skin care products. You've recently started your business enterprise. It cost you roughly $2000 to finance your enterprise.

Now that your business is up and running, you are looking to make a few sales and begin capitalizing to see a return. Therefore, you choose to become an influencer and market your products with hopes of driving traffic to your business.

The product you have is unique, one of a kind. There's not a company in the marketplace that carries merchandise like yours. Your products are one of a kind and will sell itself. All you need to do is get customers to your site.

Therefore, you're willing to pay for advertisements. You sign up for a Google ad-words account and start a marketing campaign. For ad placements, you choose YT to show your ads.

Pay Per Click (PPC) or Pay Per Impression (PPE)

Finally, you're up and running with ads being advertised on the #1 social video site online. Your advertisement appears on a monetizing video. The viewer watching the video has been looking for skin care products for the last 3 months. This viewer likes the ad and decides to click through and purchase the product.

Ads illustration with advertisements on layout.

To sum it up, the advertiser pays Google to advertise their product or brand. The advertiser has a few options, they can choose to pay for clicks or pay for impressions. For instance, you pay $50 for 10,000 impressions or $50 for 200 click troughs.

Then google pays the content creator either for clicks or per impression. Please note, these are not real or actual numbers, just examples. Therefore, the money comes from advertisers. This is one strategy content creators used to earn.

This is how it works; a publisher will allow advertisers to display advertisements on their videos while viewers are watching. As previously mentioned, some advertisers pay for impressions and others pay per click.

When the video is played typically you will see a 5 - 15 second advertising campaign. This advertisement will be shown in one of three places, the beginning of the video, the middle of the video or the end of the video.

Earning Money From Paid Sponsorships

Paid sponsorships are starting to dominate many platforms. Many creators are currently relying on this promotional strategy as a source of revenue. The reason why this method is becoming so dominant is due to the fact, there are many ways to charge customers to promote their ad.

One method to earn from paid promotions is mentioning a product separately from your video. You can charge customers to mention their product or brand at the beginning, middle or end of your video.

Another method is when a video host posts products via text throughout the entire video. This way the audience can view the contact information throughout the video. A website or blog URL is typically the contact information that customers choose to post.

Demonstrating the customer's product is a popular promotional strategy that is commonly used by YouTubers. The video host will physically demonstrate how the product works, then give positive reviews about the product.

Wednesday, October 05, 2011

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Blogging for Money

Create Valuable Content Blogging for Money

All across the globe publishers are Earning a Supplemental Income Blogging for Money. There are several platforms on the World Wide Web that individuals can use to create content in their spare time. More importantly, publishers can monetize their blog and earn extra money.

Have you ever wondered what it would take to create a successful blog? In all honesty, creating a successful blog does require a bit of skill, knowledge, hard work and dedication. However, if you have a computer, lab-top, and a valid email address with a connection to the internet you're halfway there.

Blogging for money has become one of the most popular ways for publishers to earn a supplemental income. Many publishers generate thousands of dollars monthly. Even more, there are some publishers that make millions every single month. However, publishers who are earning big money online had to start from the ground up. It all begins with the audience.

Supplemental Income Blogging For Money

Firstly you must decide which route will you take Blogging for Money to earn a supplemental income. More specifically, how will you monetize your blog. Are you looking to sell products, sell e-books, affiliate market, coach individuals, create a membership platform or simply sell private ads. How you plan to monetize will have an impact on your creation.

For beginners first you will need to come up with an idea. You may want to do a little brainstorming before you actually start to create your blog. Using offline writing programs like Microsoft Word will give you access to a larger amount of tools that you will need to create your blog.

Then your next step should be finding a site where you can publish your blog. If you are looking to become a full time blogger. Finding a hosting company should be your first priority. That way you have more options to customize or format your blog. Giving it a more personal touch. If you choose a free blog platform to host your blog, you may not have all the control you desire.

Wordpress blogging

Grasp readers Attention as a Publisher

As a publisher, it's important to grasp the reader's attention. You must have a strategic formula to your writing style. In addition, you should consistently learn new words, writing formats and better approaches to your craft. By the same token it's important that you read content similar to yours on a daily basis. This is of course if you're taking this matter seriously. Becoming better in your area of expertise is the best way to keep readers engaged in your content.

A good publisher knows the importance of grasping the attention of his/her audience. In the fast food industry they say "the customer is always right". On the internet, the audience is always right. As a publisher, you're nothing without an audience. Therefore, you must keep your audience happy and keep their eyes dialed in to your content.

Making your articles stand out is the first strategy to get the attention of your readers. The way you do this is by writing fascinating titles, subtitles and minor titles. Keep your keywords in mind while completing the first step. To spice it up a bit, capitalize your keywords in your titles.

3 Ways to Create Valuable Content

All bloggers should have ways to create valuable content. The traffic that a blog post receive depends on the content bloggers create. Here are 3 Ways to Create Valuable Content:
  1. First impressions last forever on the internet. The internet is not like the real world. You do not get a second chance to impress people. It's a proven fact, most readers that bounce right away will rarely revisit. For this reason, you have to shoot your best shot.
  2. The first sentence you write should be eye catching. Writing a compelling first sentence is the second step to gaining your audience's attention. It's fairly similar to writing a thesis for a term paper, but a bit more detailed and powerful.
  3. The last method to get the attention of your readers is uploading photos. Uploading photos is very underrated. Statistics prove that readers are more likely to remain on a website that has photographic material. Be sure to upload photos that are related to what your blogging about. Posting random pictures on your blog serves no purpose.

Good Blog Post gets more Subscribers

As a blogger, it's extremely important to have a purported decent level of knowledge in your respective field. People all over the world will be reading what you write. Once you publish a blog post, the content you create is visible on the World Wide Web. Writing a Good Blog Post will always lead to you gaining more subscribers.

The main goal for bloggers is to drive traffic to their blog post. One method of driving traffic is by having subscribers. When readers subscribe, they are notified every time you create a new blog post. As a result, these readers are more in tune with your blogs. The other way to drive traffic to a blog is when readers like or share your blog. However, the only way readers will like or share your blog is if they enjoy what they read.

Everyday a new blog post is created by newbies and experts worldwide. Some writers post blogs for fun, whereas others are blogging for money. Every publisher has a different reason why the create content.

Drive traffic to a blog post

Applying digitial marketing strategies can help you increase your earnings, if you are aiming to monetize you're content. Search engine optimization with be vital to maximize revenue from your blog post. The content you create will need to be fairly optimized. The content includes your title, body, images, domain name and search description.

The keywords for your blog post should be in the range of anywhere from 2-5 percent. The more you write the better: "You should try to aim for about 500-2000 characters. Search engines are paying close attention to content, therefore it is very important for your character count to be precise.

Optimizing your images is also an important step for search engine optimization. Your images will need alt tags. The images should also include keywords that explains the photo. Here is a list of important elements that needs you should take into consideration for image Seo.
  • Using a proper image name.
  • Reduce the size of your file.
  • Include images that are responsive.
  • Be sure to scale for Seo.
You do not want to spam the search engine. You could very well find your site being penalized. Which will lead to your content being excluded from the search results.

If you are selling products from a blog, being professional is very important. Good sellers think like buyers in order to be successful. Most buyers would like everything to be convenient and safe, especially when dealing with sharing information online. If a customer can go to your blog and everything is set up professionally that looks great for you. If your blog looks crappy, the results will show in your stats simple as that.

Always spell check your content

Using spell check and going over your blog post one or two times will not hurt. If you do not have time to proofread, you can hire companies and freelancers to do the job for you. You can actually hire freelancers to assist you with projects. If your need someone to help write articles, create videos, or even optimizing keywords you may want to consider hiring help.

Keeping things simple is the key to success in blogging for money. Stick to your niche if this is your first time blogging. Stay close to a subject that you have knowledge about. This will make it easy to keep adding content to your blog in the long haul.

Most importantly, if your blog post is about a topic that you know, typically you'll do a better job. If you have no knowledge of a topic obviously you'll have to do tons of research. Making money online creating multiple blog posts takes time and effort. Depending on the amount of time and effort you put into your blog post you can start earning a supplemental income within months.